How often does IHOP typically change its menu?

IHOP typically changes its menu regularly, usually once or twice a year, to keep the offerings fresh and exciting for customers. This frequent updating allows IHOP to introduce seasonal items, respond to current food trends, and adapt to customer preferences. By offering new and innovative dishes, IHOP can attract both returning guests and new customers, enhancing their dining experience.

This periodic update strategy is essential for a restaurant chain seeking to maintain relevancy in the competitive dining market. It enables IHOP to test out limited-time offers as well as incorporate customer feedback, ensuring the menu remains appealing. In contrast, the options that suggest changing the menu on a monthly basis or annually would not provide the same balance between consistency in favorites and freshness in new offerings. Additionally, stating a bi-annual change does not capture the frequency and variability that typically accompany IHOP's menu updates.