Which menu item is considered the flagship offering at IHOP?

The flagship offering at IHOP is pancakes, which is central to the restaurant's identity and brand. IHOP began as a pancake house, and even in its name, "International House of Pancakes," it emphasizes pancakes as its core item. The menu boasts a variety of pancake options, from classic buttermilk to specialty flavors and toppings, making pancakes the most iconic and recognizable dish associated with the establishment. Over the decades, pancakes have become synonymous with breakfast at IHOP, drawing in customers specifically seeking this beloved item. The focus on pancakes highlights the company’s commitment to providing a unique dining experience centered around this versatile dish, setting it apart from other menu items such as French toast, burgers, and omelettes, which, while popular, do not hold the same iconic status within the brand.